Opel – Dynamic Tracks Opel – Dynamic Tracks Opel – Dynamic Tracks

Dynamic Tracks
Opel, IAA, Frankfurt

Concept development / architecture / design / planning / construction supervision

Client: Opel
Agency: On Air Production
Booth construction: Ambrosius

Opel – Dynamic Tracks

Effectively supported road segments intersect in dynamic curves above visitors’ heads.

At the centre of the tracks is a blue luminous Dreamscape – a motion-ride cinema and vertical tracks – multimedia stages containing fascinating rotating mirror elements and large LCD screens.

The vertical tracks are stages, media walls and displays all in one.

Merken

Merken

  • Opel – Dynamic Tracks
  • Opel – Dynamic Tracks
  • Opel – Dynamic Tracks