Characters Wassily & Elektra / illustrations / exhibit graphics / exhibit signage / tram advertising / various promotional items / ads / flyers
Client: RheinEnergie / Kölner Zoo
Agency: facts and fiction / Zum Goldenen Hirschen
Specially created by designatics, the two characters Wassily and Elektra advertise the educational trail “Living Energy” at Cologne Zoo. A host of other animals can also be admired at various stations along the way.
Our child-appropriate illustrations show the animals in their natural habitats and explain how the animals manage water and energy and what we humans can learn from them.
We interpreted information board motifs as full-surface prints for tram advertisements. Wassily, Elektra and their animal friends fill tams, even door and window surfaces. They can’t be missed!