Joint concept development / Design / Planning / Construction
Client: Mercedes-Benz
Agency: Balloni
Construction: in own workshops
To present the new Mercedes C Class to opinion-leaders and journalists, information was provided and a lively programme of events organised.
Commissioned by Balloni, we designed a spring-themed decorative concept with large transparent shimmering abstract flowers in various sizes.
The fantastical, colourful atmosphere was heightened by wall-filling watercolour-printed fabrics and a stage that crossed the blue floor like a wooden bridge.
