Concept / Design / Planning / Construction
Client: Heidelberg Druckmaschinen
Agency: Balloni
Construction: in own workshops
At Drupa – the international trade fair for print and cross-media solutions – Heidelberg Druckmaschinen not only exhibited in the exhibition halls, it also provided a large activities area in the grounds of the exhibition centre.
We were commissioned by Balloni to design the show tent stage which looked like an arc made of paper.
The symbolism of a curved paper arc was translated into a 9-metre-high white stage, which was perfect for projections.
Left: Not the hull of a ship, but the stage construction
